THE WHY

THE PRIZES

HOW TO PLAY

GET STARTED

THE STEP OUTSIDE CHALLENGE IS CURRENTLY IN THE PROCESS OF BEING RESCHEDULE DUE TO THE COVID-19 PANDEMIC. Sign up at the bottom of this page to be notified once it returns. 

30 DAY SPRING CHALLENGE

Up for a challenge? This spring, we want to get our communities across the country moving toward the same goal of stepping outside our everyday lives. To do it, we’re hosting a 30-day contest with a big prize: The first-place winner gets a free trip to one of our annual festivals in Chicago, Denver or San Diego!

the Why

STEP OUTSIDE, GIVE BACK, & GET REWARDED
We believe strong communities are built by strong individuals. That’s why we’re setting a big goal — with big prizes — for April 2020. We will update you once the challenge has been rescheduled. 

As part of our own goal to give back, we’ve secured a pledge from our sponsors to donate $1 to our partner charities for every entry in the contest.

THE PRIZES

WHAT YOU CAN WIN
We have a total of 8 prizes up for grabs! The top prizes will be merit-based and dependant upon how many total entries you submit. Others will be picked at random — so keep sharing your progress to boost your odds of winning! The more entries you have, the better your chance is at getting picked.

GRAND PRIZE

The winner of the competition will get a one-of-a-kind trip to your choice of Chicago, Denver, or San Diego to attend one of our Fitness Festivals!

2ND & 3RD PLACE

If you try hard but don’t quite claim the top prize, we’ll be rewarding you with Sponsor Prizes & Packages worth between $250-500!

WEEKLY WINNERS

To give everyone a shot at winning, we’ll be selecting winners each week at random to win Step Outside 2020 or STRENGTH IN THE CITY swag!

ANYONE CAN WIN

When it’s all said and done, we’ll select one last winner at random. So even if you won’t finish in the top three, there will still be a chance to win an amazing prize!

HOW TO PLAY

WHAT YOU NEED TO KNOW
Ready to step outside the boundaries of your everyday life? Our challenge is organized around a hashtag campaign that tracks your progress. Here’s how to get started.

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STEP OUTSIDE

It’s simple: You win by making a positive impact on yourself and those around you through a variety of activities encompassing physical fitness, mental wellness and community engagement.

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Choose Your Activity

There are lots of ways you can enter the contest: Endure a workout, visit our partner gyms, take a mental health break, practice yoga, volunteer in your local community, or join one of our events.

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Share Your Progress

Post an image of your activity on Instagram and in the caption (not the comments) use the hashtag #StepOutsideChallenge and mention @strengthinthecity to submit an entry. Profiles must be public so our team can see the posts. We’ll keep track of the progress to select the winners.

THINK YOU’VE GOT WHAT IT TAKES? 

how the points work

THE FINE PRINT
You earn points each time you participate in an activity and post under our campaign hashtag, #StepOutsideChallenge. But you can also increase your chance of winning big prizes by visiting our partner gyms and joining our events.

1 Point

Take part in any of our suggested activities and record your progress on Instagram under our campaign hashtag, #StepOutsideChallenge.

2 points

Partake in one of the campaign activities with one of our dedicated partners. Just be sure to add their name to the end of #StepOutsideChallenge__ and @mention them as well on Instagram!

*So that’s two hashtags you’ll need to include.

5 points

Want a big boost to your points? Come out and join us at one of our STRENGTH IN THE CITY events in your local community this month. Here’s what we’re up to.

2 a day bonus!

Rack up points quickly by making the most of your time. When you post two activities in a single day, we’ll triple your daily point total!

GET CREATIVE

HAVE ANOTHER IDEA?
We want to see how you’re stepping outside your routine this month, so we’re making room for your ideas as well. Maybe you’re planning to cross an item off your bucket list or pick up trash in your local park. Post under the #StepOutsideChallenge hashtag on Instagram and we’ll award you points!

the schedule

MARK YOUR CALENDAR 
The Step Outside challenge is right around the corner. Start planning your strategy to win and follow @strengthinthecity on Instagram for updates and more.

contest dates

April 1 12:00AM EST – April 30 11:59PM PST

prizes announced

Wednesday March 25

partners announced

Monday March 23

charity announcement

Friday March 27

Now is the time

IT’S TIME TO SHAKE THINGS UP
We’re challenging you to STEP OUTSIDE your routines, your comfort zone, your boundaries this year and try something new. That could be as grand as crossing an item off your bucket list or as simple as setting a new fitness goal. Together, we want to create change in 2020 for ourselves and our communities.

IT’S ABOUT TO GO DOWN

READY… SET… (ALMOST) GO!
Tick tock. Tick tock. The countdown has begun! Strength In The City’s challenge begins on April 1, 2020. Are you ready to Step Outside?

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